Welcome to my blog!

Hi! I'm Jelle. Online Marketer and the owner of SociJel. I regularly write blogs about Marketing, Media and Creativity. I do this so that I can practice my writing, learn more about Marketing, and to teach you something! A win-win-win situation, right?


MrBeast’s giveaway is impressive, but doesn’t equal growth hacking

, 10-May-2023

This week, MrBeast grew his Instagram audience by 13M+ followers. This feat started a discussion among marketers. Is it a genius marketing tactic? Is it growth hacking? How can we define this campaign? What did MrBeast do? MrBeast is one of world’s most popular content creators (152M+ YT subscribers and 39M Instagram followers). To celebrate […]

Continue Reading »

Intrigued by minuscule social media wins: yay or nay?

, 2-May-2023

I’m intrigued by little, irrelevant statistics and seeing positive numbers always gives me a tiny dopamine kick. Right now, I’m obsessed by my bank savings account, especially after Dutch banks have raised their interest rates from 0 to less than 1%. This means that each month, I’ll get some extra money on my bank account […]

Continue Reading »

Your career is a fiction book

, 17-April-2023

During #PopChat, Brianne Fleming asked an intriguing question: “Have you ever closed a chapter of your career or made a big pivot?” The question was great, and the answers were even better. You should read the thread. Many of the responses given had a lot in common: When people closed a chapter, they were often […]

Continue Reading »

What community managers do and why they matter

, 23-January-2023

Today (January 23th) is Community Manager Appreciation Day. And community managers certainly deserve it. Their value is often overlooked, but community managers are the ones who build and maintain organizations of tight-knitted people, whether in a personal or professional setting. Community Managers add value to both the corporate world and to the lives of individuals. […]

Continue Reading »

Your first impression matters a lot. Online and offline.

, 16-January-2023

Last Friday, I went to an international networking event, where I met a lot of new and familiar faces. Suddenly, someone approached me and said: “Hey, I think I know you!” “Really? How?” “I think we’re taking the same train to work. The 7.38 AM train to Eindhoven, isn’t it?” “Yeah, you’re right!” After that, […]

Continue Reading »

Ease into your old and new habits

, 5-January-2023

So how are your New Year’s Resolutions going? Hanging in there or having a rough start? I can proudly announce that yesterday, I survived a workday on 1.5 hour of sleep, then ate a burger for dinner, and then slept from 9 PM to 6 AM. For someone who set the goal to wake up […]

Continue Reading »

From lurker to creator – How to start sharing your voice online

, 2-January-2023

Do you scroll through your Linkedin or Twetter feed, read inspiring stories, and think “Hey, this could be me?” Do you feel like you’ve got something valuable to say, but decide to remain silent? That probably means you’re a lurker. And this is not bad at all, because 90% of the internet users are using […]

Continue Reading »

‘Nothing much. I love it.’

, 30-December-2022

What have you been doing during the Christmas break? Nothing much? Cool, same here! And I have to say, I am truly enjoying it. I’d define myself as a person who can never sit still. I’ve practically used all my PTO days to travel abroad, discover new cities and meet new people. Traveling certainly is […]

Continue Reading »

“So your writing is pretty good, huh.” But how did improve it?

, 29-December-2022

Someone from my local sports team asked me if I could create a social media post that reflects on 2022 and looks forward to 2023. After publishing the post, a fair amount of people messaged me to compliment me on/for my writing talent. Wait, so my writing is pretty good, huh? Do I have talent? […]

Continue Reading »

Reflection: What on earth happened in 2022?

, 23-December-2022

As I’m reflecting on 2022, I can’t help but going back to December 2021. I recall how desperate and insecure I was back then:  unemployed since February 2021, having applied for many positions, and just being rejected for another role. Honestly, as I approached the holidays, I felt like giving up. But what on earth […]

Continue Reading »

1 2 3 8